📷 Image Credit: Dazed 👆

TL;DR Have you heard about the app Snack? Yes? No? Well, we’re going to tell you all about it.

Meet “Snack,” the newest video-led dating app developed to create more authentic connections between users. The app targets a Gen Z audience with more videos versus images, giving the user a realistic and closer look at a potential partner. How does it work? Users post videos to their feed and can direct message each other through the ‘like’ feature. With $3.5 million in funding, Snack’s launch in February 2021 to date is showing great promise.

Snack’s idea of using videos is brilliant. Users broadcast a more honest, unfiltered, and detailed sneak peek of who they are. We all know it can be not easy to gauge whether you like someone by just a few photos and a short bio. That’s why Snack offers the video option to look closely to see if lifestyle and passions are compatible. The app has been compared as a crossover between Tik Tok and Tinder. It allows you to share and stream your life in real-time, something we all love to do.

As we all know, authenticity is more expressed through videos, and we recommend this dating method. Standard dating apps can sometimes be misleading; you want to avoid having an awkward coffee date with someone who presented themselves differently online. Snack’s videos are a game-changer and help to prevent all the “catfishing” and fakeness that comes with online dating.

For those looking for love, we recommend you join the Snack app. Do you like the video aspect? Leave us comments below with your thoughts.

Written by: Naia Mader, Intern

Edited by: Lisa Knight, COO & Mentor