Heading up Engage Youth Co’s Social Growth service is Sam Park. Sam has an innate understanding of the youth social media ecosystem, including how to create the right strategies and growth hacks for sustainable growth across platforms. Immersed in social media since it’s inception, he is an expert at choosing the right content strategy to fit popular and emerging social platforms. From finessing the right format and variety of youth relevant content per channel, deeply engaging in real conversations through community management, to understanding how to navigate the platform’s ever-changing algorithms. He has collaborated with brands such as Microsoft, LinkedIn, Bumble, UberEats, League of innovators, Gen Z Foundation and Hootsuite, and has hosted events where he speaks about digital strategy, personal branding, entrepreneurship, innovations, and marketing trends to expand the dialogue in this field. Sam’s expertise has been featured in publications such as Thrive Global, Daily Hive, Georgia Straight, Narcity, and BC Business, and was chosen as one of the most promising young entrepreneurs across Canada by NEXT36.